ariel hyatt

Marketing 101

OK… album finished and now I can breathe.

Or can I?

I just read Music Success In Nine Weeks by Ariel Hyatt. It looks like the work is just beginning…

Ariel concedes that this is the part that most musicians loathe… after all we would rather my making the music than selling it. There are websites to update, music to upload, CDs to send, blogs to write (hence the blog!). Apparently it’s a bit like weeding a garden and anyone that knows me knows how bad I am at gardening (I don’t have any indoor plants that are real!). Looks like I am going to have to find that nurturing instinct… and my kids are growing up rather nicely, so I must have it somewhere 🙂

But the marketing side can be all consuming and, like the garden metaphor, there is always more you can do. So I have set myself a daily limit. 2 hours of concentrated marketing a day and then the rest of the day I can write, record, feed children, interact with husband… or even go out!

This is day 1. I stared at 9am and have achieved more than I thought I would. It is nearly 11am so it’s time to stop….